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ASIET - T3 MBA 2017-Linu Kuriakose @ Nambisan's Dairy Pvt Ltd-Part-1

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BRIEF DETAILING ABOUT THE WHOLE INTERNSHIP I was intended to execute my internship in marketing at Nambisan’s Dairy Pvt.Ltd.  My foremost duty was to obtain a clear picture of the marketing department functions and the strategies proposed. The company’s Area Sales Manager V. Jayachandran explained about the company profile and history. The flagship product of the company is Nambisan’s ghee. He made us understood the quality of product by describing the quality and characteristics of product. He then explained the manufacturing process and the operations. He then  familiarized us  with the department by explaining how Nambisan’s conduct their marketing programmes.  He then described the activities of each department, mainly production department. The company has a well maintained production department, which is maintained cleanly. Each staff has to wear  uniform inside the plant. He described the whole details and made me very much familiar with company...

ASIET - T3 MBA 2017 - Linu Kuriakose @ Nambisan's Dairy Pvt Ltd-Part-2

Ghee is a byproduct of milk, which is enriched with high nutritious value and health benefits. International demand for ghee is forecasted to grow in upcoming years. Countries like US, Pakistan, France are leading global consumers of ghee. Awareness about medicinal value of ghee will escalate the global demand for ghee in upcoming years. Whereas, India has been leading manufacturer and consumer of ghee. Ghee is an unavoidable factor in Indian cuisines which had made a strong competition in Indian ghee market. Nambisan’s dairy pvt. Ltd has been prominent manufacturers of ghee. They have a turnover of INR 2268 lakhs and has been a leading brand in ghee market especially in south India. They have established a great brand loyalty in mind of consumers by delivering the promised quality and taste of ghee. The marketing of the dairy products is dependent on key factors such as perishability, seasonal production variation, processing facilities, the balance between production and demand, an...

ASIET- T3 MBA 2017-Justina Joy @ New India Assurance Co, Valanjambalam, Ernakulam

The Internship study was done at “The New India Assurance Company Limited, Valanjambalam, Ernakulam” was undertaken with the objective to get an idea about overall functioning of an organization. The period of internship was from 2nd May 2018 to 14th June 2018. This study helps to understand the various functions and products provided by New India. The insurance market consists of the non-life insurance sector and the life insurance sector. General insurance is basically any insurance that is not life insurance. General insurance can cover insurance of property against burglary, fire, theft. It can cover legal liabilities. General insurance can also be in the form of personal insurance that covers health, travel and accidents. Motor insurance, marine insurance, travel insurance, all these forms of insurance fall under the category of general insurance. In global general insurance industry was sized at around USD 2.1 trillion in terms of premium as of 2016. Asia is the third largest ma...

ASIET- T3 MBA 2017Keerthana V J @ KAMCO , Athani

The Internship study done at “Kerala Agro Machinery Corporation Limited, Athani” was undertaken with the objective to get an idea about overall functioning of an organization and instilling the practice of management in the intern. Agricultural machinery refers to the machinery used at various stages in farming and other agricultural production activities. Increasing demand for food and supplies to support the rapidly increasing worldwide population is driving the need for agricultural equipment on a global level. Favorable government policies such as the promotion of FDI in the agriculture sector in the developing countries is further adding to the demand for agricultural machinery.   While Green Revolution of the 1970s is one of the biggest milestones in this regard, farm mechanization is the talk of the present. The latest trends suggest that considerable numbers of farmers have started opting for machines, beyond tractors.         ...